Audience & Device Analytics

One Window Onto Your Audience And Your Devices

A Single Observability Window

Across Marketing And Operational Teams

Audience & Device Analytics (ADA) brings audience measurement and real-time device and stream-quality monitoring together — so the teams selling your service and the teams running it finally work from the same data.

Every device in the field streams granular telemetry into a single OpenTelemetry (OTEL) pipeline — an open, vendor-neutral standard that replaces the patchwork of disconnected analytics and monitoring tools operators usually juggle.

ADA pipeline: Linux STBs, Android TV STBs and Smart TVs stream telemetry into an OpenTelemetry data lake, feeding Audience Measurement and QoS Data Monitoring.

What ADA Measures

Audience Measurement

Understand what subscribers watch and engage with:

  • User engagement and share of screen-time
  • Live channel and programme viewing
  • VOD viewing
  • OTT application usage

QoS & Device Health

Spot and resolve issues before subscribers feel them:

  • Stream & QoE KPIs — buffering, start time, reboots, errors
  • Device performance — CPU, DRAM, Flash, WiFi & DVB
  • Anomaly detection
  • CSR individual-device data

Every Device, One Pipeline

Vendor-neutral telemetry from the whole estate:

  • Linux STBs, Android TV STBs and Smart TVs
  • OpenTelemetry (OTEL) data lake
  • Pre-integrated with New Relic, Dynatrace and Conviva
  • Standards-based and vendor-neutral
  • One shared source of truth for every team

Onyx Ops Console

Your Operations Window Onto The Fleet

The Onyx Ops Console turns ADA telemetry into a live operations dashboard for your fleet. See usage across your estate at a glance — total and newly-activated devices, sessions over time, and prime-time viewing in your local time.

Drill from the fleet overview down to an individual device — its current software version, last-seen status, location and session history — with a geo map, OS and browser-version breakdowns, and fast device search.

Illustration of the Onyx Ops Console dashboard: active-device, session and start-time stat cards, a sessions-over-time chart and a by-device-type breakdown for the operator's fleet.

Let's Discuss Analytics For Your Platform

Trust the Oregan team to deliver on challenging OTT, IPTV and DVB project milestones, allowing you to focus on delighting customers and generating new revenues.

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